Pitly

overview
Pitly is a new way to learn how to invest in the Stock Market. An app that provides you everything you need to get started. Knowledge, practice & data to change how people learn and interact with the stock markets. You will find simple bite-sized lessons, in simple and clear language, to introduce you to all the concepts (jargon free, we promise). No more complex concepts or lingo. With Pitly you can practice everything you have learned with a seamless simulator and real data from the stock markets. From prices to financial statements. More data, better decisions. Pitly puts everything you need to analyze stocks right at your fingertips. All explained in simple terms.
technologies
key features
- Simple bite-sized lessons in clear language
- Practice with a seamless simulator and real market data
- All the data you need to analyze stocks at your fingertips
problem
Novice investors think that the stock market as a very overwhelming field. They have a very deep entry barrier, knowledge. Stock market use a very complicated vocabulary for the brick and mortar investors. Also, they don´t know where to start. So many technical terms, metrics and information. It's a paradox, in the information era, they can not find a sweet point to start. They can find tons of information about the stock market but not a good guidance.
customers
- She/He has no direct relationship with the stock markets but he feels some attraction to it. He tried to invest in the past but he felt that he did not know where and how to start investing.
- Tech savvy
- Smartphone Owner
- Millennials (18-35)